Bentley Named ‘Britain’s Most Admired Automotive Manufacturer’ For Two Consecutive Years

Bentley Motors was selected as “Britain’s Most Admired Automotive Manufacturer” for the second year in a row. On the 12th, Bentley Motors announced that it had been ranked first in the automotive sector for two consecutive years, according to a survey conducted by Echo Research.

The “Britain’s Most Admired Companies” award is a corporate reputation brand survey that has been going on since 1990. It is selected through the votes of key corporate executives and is considered the most authoritative and credible survey in Britain. This is the third time Bentley has won this award, following 2019 and 2023.

The survey was conducted with 250 companies in 25 industries, and Bentley secured the highest ratings in 8 out of 13 evaluation items, ranking first among the 250 evaluated companies. The items that Bentley received the highest scores for were “Product and service quality,” “Management quality,” “Financial transparency,” “Innovation capability,” “Long-term value potential,” “Inspiring leadership,” “Capability development and maintenance,” and “Corporate competitiveness.”

Bentley’s special model lineup, continuous management performance, and future-oriented “Beyond100” strategy were highly evaluated. In 2020, Bentley announced that it would invest £2.5 billion ($3.17 billion) over 10 years in the “Beyond100” strategy, which presents a new vision for sustainable luxury mobility and achieve full electrification by 2030.

Furthermore, it plans to achieve complete carbon neutrality in all manufacturing processes, including supply partners, by 2030. Bentley’s production base, the Crewe factory in the UK, has already achieved complete carbon neutrality in 2019 and is promoting sustainability through 36,000 solar panels that cover 75% of the factory’s power consumption, a water resource recycling facility, a beekeeping facility with 1 million bees, and a “Living Green Wall” that performs insulation and air purification by planting live plants on the wall. In 2023, it planned to launch the “Bentley Environmental Foundation” and directly invest in various environmental fields.

Meanwhile, the “Britain’s Most Admired Companies” study is an annual survey conducted by Echo Research, a UK corporate and brand reputation research company. It boasts the longest history among corporate reputation surveys conducted in the UK and celebrated its 34th survey this year since its first survey in 1990.