SM Entertainment’s youngest group, RIIZE and NCT WISH, have announced their plans to take the stage in 2024.
RIIZE and NCT WISH have proven their power in SM by being included in the “11 K-pop Rookies to Watch in 2024” list announced by Grammy.com.
RIIZE and NCT WISH, who are looking forward to the future, will continue to reach out to music fans worldwide with their diverse musical spectrum this year.
RIIZE, Capturing Popularity with Emotional Pop… A Rising Star
RIIZE, which debuted in September 2023, operates based on the independent genre of emotional pop. The concept of emotional pop began with incorporating into their music the various experiences and emotions the members encounter as they grow. SM’s sincere approach towards music proved effective. Over five months, RIIZE has built a fandom by offering a variety of musical colors under the name emotional pop and has become a top-tier rookie, capturing the public’s attention as evidenced by chart rankings, social media indicators, and brand reputation.
RIIZE kicked off his debut with a powerful performance of “Siren”, showed a refreshing twist through “Memories”, a song about their memories and the start of their journey as artists, and exhibited a funky charm with the guitar as the main concept in their debut song “Get A Guitar”. They continued to gain positive responses by always presenting changing music, performances, and concepts, such as expressing hip interest through a powerful performance in “Talk Saxy.”
Earlier this year, RIIZE made a strong impression on fans worldwide with the single “Love 119”, which compares the feelings of first love to an emergency and has been running at the top of major charts in Korea and abroad, emerging as a new music powerhouse. RIIZE will release a single and mini album in the second quarter of this year.
NCT WISH, Refreshing & Neo DNA… A Historic Debut at Tokyo Dome
NCT WISH, set for a grand debut at the “Dream Stage” Tokyo Dome on the 21st, is the last team of NCT and the team that opens a new chapter, attracting attention from all around. There are high expectations for how they will digest the unique and unparalleled color of NEO(newness) that NCT has built and what differentiates them from the existing NCT teams. In response, NCT WISH focuses on freshness while also carrying on the DNA of NEO, which only NCT can do.
NCT WISH will take their first step in the music industry with their debut song, “WISH,” which embodies their identity. The song, which expresses the members’ excitement with refreshing vocals and their will to boldly move forward towards the new future that is about to begin, plans to firmly imprint the team color of “Refreshing & Neo” to the public by adding dynamic performances suitable for the dance genre based on old school hip hop. BoA is producing and bringing out the full potential of NCT WISH’s sensibility and charm.
The pre-debut song “Hands Up” and the included song “We Go!” released last year showed their pure hearts to run towards their dreams and goals as singers. After announcing their debut as NCT WISH, they expressed their ambition to fly high with “NASA,” released afterward, with addictive music and powerful choreography, making the NCT-like performance skills felt. Interest is gathering on the diverse aspects that NCT WISH will show in the future.
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