Quick access to main page (top) Direct access to main contents Quick access to main page (bottom)

BTS Jung Kook Stuns in Calvin Klein’s Spring 2024 Campaign

wikitree Views  

Calvin Klein Unveils Spring 2024 Photo Shoot

Calvin Klein

Calvin Klein reveals its 2024 spring season campaign featuring BTS’s Jung Kook, the brand’s iconic global ambassador.

This campaign was shot at New York’s Grand Central Station, which has a connection with BTS.

Calvin Klein

The campaign was overseen by Mert Alas, who previously worked on Calvin Klein’s underwear campaign that sparked global buzz with Jeremy Allen White and Kendall Jenner, a fashion icon with 300 million followers. The campaign perfectly captures Jung Kook’s natural confidence as a “global pop star.”

The 2024 spring collection of Calvin Klein consists of classic items that embody the brand’s youthful energy while maintaining a minimalistic identity.

The 90s straight-fit jeans evoke nostalgia for the silhouette of denim in the 1990s, and the oversized monogram T-shirt introduces a new vibe to the iconic Calvin Klein logo T-shirt with its ton-on-tone style monogram logo.

Jung Kook / Calvin Klein
 
Jung Kook / Calvin Klein

From new styles of denim to casual apparel, Calvin Klein Jeans’ 2024 Spring Collection adds unique variations to the brand’s iconic items, showcasing the brand’s authenticity to the current MZ generation while not forgetting stylish trends.

The campaign will be unveiled on Calvin Klein’s official website worldwide starting from the 16th and will subsequently release campaign videos and images on official social media.

All members of BTS currently serve in the military, starting with the eldest member, Jin, in December 2022.

wikitree
content@viewusglobal.com

Comments0

300

Comments0

[ENTERTAINMENT] Latest Stories

  • How Real People Shaped Disney’s Most Beloved Animated Characters
  • General Motors Plans to Shift Truck Production to U.S. to Combat Tariff Impact
  • Could Squid Game’s Games Lead to Serious Health Risks? Doctors Reveal the Dangers
  • 'Squid Game' Season 2’s Massive Success—How Much Revenue Will It Make?
  • China’s Illegal 'Squid Game' Season 2 Merch Craze Raises Eyebrows and Anger
  • BTS Members’ Solo Projects Are Crushing It in 2025 – See the Latest Stats

You May Also Like

  • 1
    New Warning: Antidepressants Could Increase Risk of Fatal Heart Event

    LIFESTYLE 

  • 2
    Just Two Days of Intense Exercise Could Slash Your Risk of Death

    LIFESTYLE 

  • 3
    4:3 Fasting Helps Shed More Pounds Than Daily Dieting, Says New Study

    LIFESTYLE 

  • 4
    This Study Says Winter-Conceived Babies May Grow Up Leaner—Here’s Why

    LIFESTYLE 

  • 5
    Harvard Reveals 7 Easy Chair Exercises That Are Surprisingly Powerful for Seniors

    LIFESTYLE 

Popular Now

  • 1
    Spring Is Here, So Why Are You Exhausted and Anxious?

    LIFESTYLE 

  • 2
    Why Cancer Risk Soars After a Type 2 Diabetes Diagnosis—Even Without Obesity

    LIFESTYLE 

  • 3
    Dark Red vs. Bright Red: How to Spot Colon Cancer Early

    LIFESTYLE 

  • 4
    Is 'Bad' Cholesterol Messing with Your Brain? New Study Says Yes

    LIFESTYLE 

  • 5
    New Study Finds Coffee Supercharges Good Gut Bacteria — Even Decaf

    LIFESTYLE 

Must-Reads

  • 1
    New Warning: Antidepressants Could Increase Risk of Fatal Heart Event

    LIFESTYLE 

  • 2
    Just Two Days of Intense Exercise Could Slash Your Risk of Death

    LIFESTYLE 

  • 3
    4:3 Fasting Helps Shed More Pounds Than Daily Dieting, Says New Study

    LIFESTYLE 

  • 4
    This Study Says Winter-Conceived Babies May Grow Up Leaner—Here’s Why

    LIFESTYLE 

  • 5
    Harvard Reveals 7 Easy Chair Exercises That Are Surprisingly Powerful for Seniors

    LIFESTYLE 

Popular Now

  • 1
    Spring Is Here, So Why Are You Exhausted and Anxious?

    LIFESTYLE 

  • 2
    Why Cancer Risk Soars After a Type 2 Diabetes Diagnosis—Even Without Obesity

    LIFESTYLE 

  • 3
    Dark Red vs. Bright Red: How to Spot Colon Cancer Early

    LIFESTYLE 

  • 4
    Is 'Bad' Cholesterol Messing with Your Brain? New Study Says Yes

    LIFESTYLE 

  • 5
    New Study Finds Coffee Supercharges Good Gut Bacteria — Even Decaf

    LIFESTYLE 

Share it on...