A Peppa Pig-themed park is being established in Shanghai, China.
According to China Daily, the game company Hasbro is partnering with China’s Max-Matching Entertainments to invest more than $372 million in the construction of a Peppa Pig Theme Park.
Owen Zhao, President of Max-Matching Entertainments, said, “It will be an immersive theme park with various themed zones and rides. Especially, we plan to build a theme hotel that suits the Chinese market, with many three-generation families.”
Zhao also added, “We will strive to create a theme park that offers unforgettable experiences for millions of families who love Peppa Pig and animation.”
The Peppa Pig theme park, which will be located in the Changxing Island area of Chongming District in Shanghai, will be the first in Asia and the largest Peppa Pig theme park in the world. The size of the theme park is about 200,000 square meters, which is approximately 1.6 times the size of Lotte World in Jamsil, Seoul, which is 130,000 square meters.
Peppa Pig is a popular British animation that tells the story of the pink pig, Peppa. The warm-hearted depiction of the Peppa family’s daily life in the Peppa Pig animation has been exported to about 180 countries and gained global popularity.
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